About SevenX

Representation is only the starting point.

SevenX is an international sports and entertainment management company working across talent, brands, rights holders and sports projects.

We combine career management, commercial strategy and international business development to create opportunities on and beyond the field.

Why SevenX

Built around the bigger picture.

Careers are not shaped by one contract. Brands do not grow through one sponsorship. Sports properties do not create value through one deal.

The most important opportunities in sport sit at the intersection of talent, business, relationships and timing.

SevenX was built to operate across those intersections - helping the people and organisations we work with make better decisions, create stronger opportunities and build long-term value.

One company. Multiple sides of sport.

Connecting talent, partnerships and opportunity.

Talent

Careers, not just contracts.

We represent and support athletes through the sporting, commercial and personal decisions that shape their careers.

ArrowExplore Athlete Management

Brands

Making sport work harder for business.

We help brands identify, negotiate and activate sports partnerships built around real commercial objectives.

ArrowExplore Brand Partnerships

Rights Holders

Turning sports properties into commercial opportunities.

We work with clubs, promoters, competitions and other rights holders across sponsorship, partnerships, commercial development and international growth.

ArrowExplore Rights Holder Services

Sports Projects

Building opportunities beyond representation.

We support selected sports projects, strategic partnerships and international opportunities where our network, commercial capabilities and market knowledge can create value.

ArrowExplore our services

Our approach

Long-term thinking. Individual attention. Commercial perspective.

01

Career first

For talent, every decision is considered in the context of the wider career - not simply the next agreement.

02

Business minded

For brands and rights holders, sport has to create value beyond visibility. Strategy starts with the commercial objective.

03

International by design

Sport crosses markets quickly. We build relationships, opportunities and projects with that reality in mind.

04

Built to execute

Ideas matter when they become opportunities. We combine strategy with the relationships and execution required to move them forward.

Across sport. Across markets.

A business built for international sport.

Our core sporting areas include football, MMA, tennis and padel, alongside selected projects across the wider sports and entertainment industry.

SevenX works across opportunities involving Europe, the Middle East, the United States, Asia and selected African markets.

Sport is global. The way careers, partnerships and businesses are managed should be too.

The people behind SevenX

Different expertise. One strategy.

SevenX brings together experience across representation, negotiation, commercial strategy, marketing, communications and business development.

Different disciplines. One objective: making better decisions and creating stronger opportunities for the people and organisations we represent.

Alejandro Caballero

CEO & HEAD OF BUSINESS

About me

Electronic and Applied Mathematics Engineer, Ex-Hiasa, Ex-Aon, Tennis Competition Director at Gijón Tennis Club, Founder at Knight

Javier Rodríguez

CHIEF COMMERCIAL OFFICER

About me

Marketing Student, Experience at Heretics and Nude Project. Co Founder at 1337

Khalid Saad

ADVISOR - MIDDLE EAST, CAPITAL & VENTURE BUILDING

Selected work

Built through the work.

The best way to understand SevenX is through the careers, partnerships and projects we help move forward.

Explore our work

What could we build together?

Whether you are developing a career, growing a brand, building a sports property or exploring a new market opportunity, start a conversation with our team.

Talk to our team

Contact us